Yukti

Electricals

Yukti for electricals distribution

You carry wires, MCBs, switchgear, fans, lighting and modular fittings across a dozen brands. Every brand runs its own scheme calendar and its own portal, and your A-class electrician, your counter retailer and your project contractor each pay a different rate. Yukti holds the catalog, the rates and the orders in one place, and puts each customer's own rate list on their phone.

Scheme-heavy pricing that moves weekly

A new scheme lands on Monday and the old rate is still in somebody's notebook on Thursday. The gap comes out of your margin, one quote at a time.

Hundreds to thousands of SKUs

Every gauge, every rating, every colour and finish. Your team knows the fast movers by heart and guesses at the rest.

Rate enquiries all day on WhatsApp

"What's the rate on 1.5 sq mm now?" arrives twenty times a day, from twenty people, and it is the same answer every time — one you already know.

No cross-brand view of your own business

Each brand gives you a portal for ordering from them. Nobody gives you one picture of what you carry, what moves and what is sitting.

Idle stock nobody can discover

You buy to a plan and sell to clear. The slow-moving cartons at the back are invisible to the customers who might actually want them.

Buying on gut feel

Procurement runs on memory and a blanket order, not on what your own sales data has been telling you for six months.

A campaign builder showing three products, each with its base rate struck through and a lower campaign rate, and an average discount of 9.4% before publishing.

Campaigns

Special rates, chosen products, on a deadline

Build it in one flow and preview exactly what customers will see before you send.

  • Inline campaign rate with struck-through base rate
  • Bulk adjust: % off, flat ₹ off, fixed rate
  • Average discount shown before you publish
See campaigns in action →
A WhatsApp targeting screen: filters for customers who haven't ordered in 30 days and are in Secunderabad, matching 46 customers with 3 opted out and excluded, above a re-engagement message template.

WhatsApp engagement

Reach every customer, personally

Message by area, dormant status, or dues. Sent one to one, tracked end to end.

  • Targeting: customer group, area, dormant, dues, hand-picked
  • Pre-approved templates: new stock, campaign, payment reminder, visit alert, re-engagement
  • Every customer can opt out anytime. You see exactly who received, opened, ordered
How WhatsApp targeting works →
A customer's own rate list on their phone, with a repeat-last-order button and access to order history.

The ordering app

A link, an OTP, and their rates

Every customer sees their own rate list: your brands, their prices, nothing to install. Reordering takes two taps.

  • Works on any phone, in the browser
  • Personal rates per customer, MRP struck through
  • Order status and history, self-serve
See the customer app →

See your own rate list on Yukti

Bring your rate list for one brand. We'll build a live campaign with your products and send it to your phone, so you see exactly what your electricians would see.

+91 94907 44841