Yukti

Hardware

Yukti for hardware and building materials distribution

Fasteners, hand and power tools, plumbing, sanitaryware, paints, adhesives and ironmongery. A contractor buying for a project and a customer at the counter pay different numbers for the same item, and a lot of it goes out on credit. Yukti keeps every rate on record and every order in one queue.

Project rates and counter rates are different numbers

The same item quotes three ways depending on who is asking and how much they are taking. Those numbers live in memory and in loose quotations.

Hundreds to thousands of SKUs, many unbranded

Sizes, grades and finishes multiply fast, and a large part of the catalog has no brand behind it to supply the data.

Rate and availability enquiries on WhatsApp

Contractors ask before every order because the last quote may be stale. Your team re-answers what the system already knows.

No single view across your brands

Each supplier has its own ordering portal. None of them shows you your own business across all of them.

Bulky idle stock nobody can browse

What is sitting in the godown is invisible to the contractors who might take it if they simply knew it was there.

Fulfilment crowds out planning

The day goes on getting orders out. The targeted follow-up that would grow the business never gets started.

A campaign builder showing three products, each with its base rate struck through and a lower campaign rate, and an average discount of 9.4% before publishing.

Campaigns

Special rates, chosen products, on a deadline

Build it in one flow and preview exactly what customers will see before you send.

  • Inline campaign rate with struck-through base rate
  • Bulk adjust: % off, flat ₹ off, fixed rate
  • Average discount shown before you publish
See campaigns in action →
A WhatsApp targeting screen: filters for customers who haven't ordered in 30 days and are in Secunderabad, matching 46 customers with 3 opted out and excluded, above a re-engagement message template.

WhatsApp engagement

Reach every customer, personally

Message by area, dormant status, or dues. Sent one to one, tracked end to end.

  • Targeting: customer group, area, dormant, dues, hand-picked
  • Pre-approved templates: new stock, campaign, payment reminder, visit alert, re-engagement
  • Every customer can opt out anytime. You see exactly who received, opened, ordered
How WhatsApp targeting works →
A customer's own rate list on their phone, with a repeat-last-order button and access to order history.

The ordering app

A link, an OTP, and their rates

Every customer sees their own rate list: your brands, their prices, nothing to install. Reordering takes two taps.

  • Works on any phone, in the browser
  • Personal rates per customer, MRP struck through
  • Order status and history, self-serve
See the customer app →

See your own rate list on Yukti

Bring your rate list for one category. We'll build a live campaign with your products and send it to your phone, so you see exactly what your contractors would see.

+91 94907 44841